Top 5 Personalization Apps Performance in Middle East Q2 2023

The second quarter of 2023 witnessed notable performance trends for the top five personalization apps in the Middle East on a unified platform. Here’s a detailed look at their weekly downloads, revenue, and active user metrics.

Wallpaper Center - Live, 4K HD from Daniel.yan showed significant growth in weekly downloads, starting with 5K at the end of May and peaking at over 173K by the end of June. The app also experienced a similar surge in weekly active users, rising from 3.8K to 276K within the same period.

Fake Video Call, Prank Call by Leo Legaltech Limited saw a decline in weekly downloads from late March’s 16.8K to 8.3K by the end of June. Weekly active users also decreased from 17.5K to around 11K over the quarter. Despite these trends, the app maintained steady weekly revenue, fluctuating around $25 to $38.

BocaBoca Toca Wednesday Addams from The Force99 showed consistent weekly downloads, starting at 1.1K in early May and stabilizing around 25K by late June. The app’s weekly active users followed a similar pattern, increasing from 828 to over 26K during the same period.

Open Wallpaper by Chaijan Rittichai experienced a dramatic rise in weekly downloads, starting from a mere 2 in mid-May to over 40K by late June. The weekly active users increased significantly as well, from 1.7K to over 53K by the end of June.

Background Wallpaper from Adebola Temitope Makinde saw a fluctuation in weekly downloads, starting from 88 in late March, peaking at 28.4K in early May, and ending at 2.7K by late June. The app’s weekly active users showed growth, reaching a peak of 34K in early May before settling at around 19.6K by the end of June.

For more detailed insights and data, visit Sensor Tower.